X-Men is back!

First Class or Economy?


Well that's for you all to decide, but one thing we can say for sure is that it's certainly building up the hype amongst its audience.

After showing how 'Wolverine' was created through the first Origins X-Men movie, which released back in 2009, 20th Century Fox now brings the story of how 'Magneto' and 'Professor X' developed into their characters.

James McAvoy, who plays 'Professor Charles Xavier' and Michael Fassbender who takes on the role of 'Magneto', are both new additions to the X-Men phenomenon. Having starred in several hit films over their time, including; 'Wanted' and '300', both actors will surely have a lot to live up to when it comes to portraying two of the main characters throughout 'X-Men'.

Due to release on 3rd June 2011, 'X-Men: First Class' is surely an eagerly anticipated film, however after recent news broke out of the film running over schedule here's wondering whether everything will run smoothly for director Matthew Vaughn in the run up to the release date.

For full article on director running over schedule please visit; http://www.belfasttelegraph.co.uk/entertainment/film-tv/news/january-xmen-a-rush-to-finish-15085093.html

To see 'X-Men: First Class trailer' visit; http://www.youtube.com/watch?v=UrbHykKUfTM

Star alongside Robert Pattinson

Could you be the next 'Bella'?

Well not quite Bella, but makers of R-Pattz new film 'Water for Elephants' were doing an open casting which was held on 17th April in LA for extras to star alongside the teenage hearthrob.
Oscar-winner Reese Witherspoon may be the leading lady in this film but many girls had already started buying their plane tickets to get across to America in time for the casting auditions.

Not only was this a great method to get R-Pattz fans involved with one of his projects but this could also be considered as a great PR move by the makers of this novel turned movie. By announcing open call auditions will not only get the public involved and interested but it will also help publicise the upcoming movie across the world.

Smart move wouldn't you say?

To see full article visit; http://www.marieclaire.co.uk/news/celebrity/450925/latest-your-chance-to-star-alongside-robert-pattinson.html

Twitter unmasks Jim Carrey's split with Jenny McCarthy

Is it official?

Yes it is my fellow readers, Jim Carrey and actress Jenny McCarthy have announced they are to end their 5 year relationship through the popular social media site 'Twitter'.

Well it seems as though gone are the days when news like this was announced through print publication, social media has officially taken over. Both Jim and Jenny however have been extremely professional and mature about the split and have expressed their sentiments of gratitude and goodwill to one another, which is normally a very rare thing for us to see from celebrity couples.
Could this method of communication be a sign of what the future communication channels are going to be like, well if technology keeps advancing at the rate it is then social media sites may just be the beginning.

Below are the 'tweets' Jim and Jenny posted on their twitter pages after the split.




















To see full article visit; http://news.sky.com/skynews/Home/Showbiz-News/Jim-Carrey-And-Jenny-McCarthy-Announce-Split-After-Five-Years-Together/Article/201003115596449?lpos=Showbiz_News_First_Home_Article_Teaser_Region_9&lid=ARTICLE_15596449_Jim_Carrey_And_Jenny_McCarthy_Announce_Split_After_Five_Years_Together

Celebs strip for Cancer Research UK

Do you look good naked?

Many celebs think they do, as they bared all to help raise money in aid of Cancer Research UK.

Give Up Clothes For Good is a nationwide clothing and homeware collection scheme helping in the fight to beat childhood cancer, this cause is currently supported by discount retailers HomeSense and TK Maxx and here's hoping with the publicity gained from the celebrities tasteful pictures many more retailers will follow.

Some of the celebrities who have braved the cold English weather and left their Armani suits and dresses behind are; Strictly Come Dancing's Bruno Tonioli, dancer Camilla Dallerup, footballer Sol Campbell, TV presenter Julia Bradbury and Apprentice star Kate Walsh. Many more celebs have also participated in this campaign.

To help support this fantastic cause all we have to do is reach into our wardrobes and donate any items of clothing and homeware to our nearest TK Maxx or HomeSense store.

For full article and pictures see; http://www.dailymail.co.uk/tvshowbiz/article-1263766/BBC-stars-shed-clothes-Cancer-Research-UK--public-strip-wardrobes.html

Real life or Reel life?

What would you choose?

When it comes to buying magazines, we tend to stick to what we know best and what appeals to us and our interests.

Cathy Wallace's article within PR week, 17 March 2010, outlines the point that women of a certain age and lifestyle prefer to read consumer magazines in which they can relate to its content; however I feel that Cathy forgets the majority of women, who are not only successful in their careers but who can also inspire young women today with their life experiences.

Real People magazine editor Samm Taylor expresses how consumer magazines are a mean for women to help feel good about their lives and that reading about real-life stories is more accessible whereas reading about celebrities. To some extent this could be considered true but I can't help but remember the times when I used to look in a magazine and see a successful celebrity or business women and want to be like them when I grew up, this to me was a motivating factor to succeed in life and become successful in whatever I do.

Should we women just limit ourselves to one way of life or is it time we started broadening our horizons and way of thinking.

To see full article in PR week visit; http://www.prweek.com/news/990864/Media-Real-People-offers-real-promotion/

Twitter meets iTunes

Are we ready for social music sites?

It's all about being sociable nowadays, that's why social networking sites such as, Twitter, Facebook and Orkut are so popular amongst the public. It gives people a means of different and fun communication, not only can you talk to each other but also view pictures and videos uploaded by the user.

The latest addition to join the world of social media is 'mflow', a site were users can create a profile and share music. Brew and Seventy Seven PR, the clever creators of this site have come up with a unique way of sharing music, not only this but the added benefits for users are that their accounts will be credited with 20 per cent of the track value when their recommendations are purchased by someone in their network. Now there's an idea Sir Alan Sugar would be proud of.

Brew and Seventy Seven PR, who are the respective digital and consumer divisions operating within the Fishburn Hedges Group, have certainly come up with a unique idea and by winning the six-figure account to launch the site can lead them to be serious contenders within the media and PR industry, here's hoping that 'mflow' can create the same buzz and popularity within the world of social media, which sites such as Twitter and Facebook are already masters of.

To see full article, visit; http://www.prweek.com/uk/news/991324/Brew-Seventy-Seven-PR-pick-six-figure-brief-social-music-platform-mflow/

Everything 3D

Is it time we saw the bigger picture?

Now that almost every movie is being created in 3D, its no surprise that the latest dance sequel to 'Step Up' is also called 'Step Up 3D'.

Ever since the first Hollywood 3D movie 'Man in the dark' was made in 1953, is has become somewhat of a fascination to the public to experience this different kind of viewing. By watching a movie in 3D allows the audience to experience close up everything which is happening in the movie, it gives the viewer the sense that they are actually in the experience or movie in this case.

Many more 3D films have entered mainstream cinema since 2003 and since then it has only risen in popularity. Some of the titles include;

My Bloody Valentine 3D
Journey to the Center of the Earth
Avatar
Alice in Wonderland and
Step up 3D.


If rumors are to be true then we could be having another spectacular film join the 3D genre, the highly anticipated 'Harry Potter and the Deathly Hallows' is all set to be made in 3D. This two part film will first hit our screens on November 19th 2010 and part 2 will premeire July 11th 2011.

With technology advancing at such a fast pace, we as viewers can only wait and see what manistream cinema produces next, maybe some day we will be able to use all our five senses to fully experience the movie.


To view Step Up 3D trailer see; http://vids.myspace.com/index.cfm?fuseaction=vids.individual&videoid=103933585

To see article on Harry Potter visit; http://www.dailymail.co.uk/tvshowbiz/article-1246823/Final-Harry-Potter-And-The-Deathly-Hallows-films-3D.html